Hi, my name is Kassandre (in short, Kassie) and I am the newest Brand Manager here at Brand Iron. I hail from Madison, Wisconsin and yes, I do like cheese, own a Cheesehead, think brats provide a great source of happiness, and feel any winter day above 20 degrees is a heat wave.

Before trading lakes for mountains, I lived in Europe and South America, experienced my first Heli Ski Trip, and discovered my innate favoring of the right side of my brain. I took my first job out of college with a food marketing and advertising agency in Minneapolis, MN, combining my love of food and creative story telling (about said food).  I got my fill working in production, media relations, traffic management, and account services. With my never-ending quest to learn more, I took my shiny new skills to Target Corporation and learned that there can never be enough training on what to do if pirates take hold of your shipping vessel. I am not lying. While at Target, I worked in strategic sourcing and imports. Right off the bat, Target hit the bullseye and positioned me in the Ready-To-Wear clothing team, and then the shoe team. I oversaw the entire import process from sourcing the vendor, analyzing sales trends, planning and purchasing, to shipping products safely to Target stores without any trace of Captain Morgan.

Deciding not to endure another indescribably cold mid-west winter, I packed my boot-bag and skis (and a few other items) and made my way out-west. I fulfilled a lifelong dream of being a ski bum before rejoining civilization at Daniels College of Business earning an MBA in integrated marketing and brand management. During my two years as a student, I competed and won the Race &amp; Case Competition, consulted with a local marketing firm, and came across a company that believed in the power of branding as strongly as I. Enter, Brand Iron.

I am beyond excited to be a part of this creative bunch of engaging, intelligent people and look forward to telling the gravitating brand stories of our clients!

So if you have not already, stop by, say “Hi!” and bring me some cheddar!