Strength-we have an a strong business approach to the brokerage world and many will benefit from our expertise in the industry and what has made us successful.
Weakness-it's not 100% where we want it to be yet
Opportunities-Really are huge.  there are 1.2 million brokers in the US.  Even if only 10 percent want a CRM and we have a 10 percent market share that's 12,000 users at $20 per month that's 2,880,000 in revenue
Threats-there is a lot of competition, but they all suck and we're gonna kick there ass 