This past Spring Michael spoke to a group of CEO’s with the National Ground Water Association. Kathy Butcher with the NGWA had this to say about Michael, “Michael was extraordinary when he addressed our CEO Forum in April. He provided the insight they needed to realistically evaluate the potential of their current business models and how they could enhance them.” Following this meeting, the NGWA invited Michael to speak again at the Ground Water Expo in Vegas.

Michael is scheduled to speak at the 2010 National Ground Water Association Ground Water Expo in Las   Vegas on December 8<sup>th</sup>. He will be presenting on “Strengthening Your Brand During Tough Economic Times.” In preparation for the event, the Well Water Journal conducted a question and answer session with Michael. To see what Michael had to say please check out the article here:

<a href="http://www.brandiron.net/wp-content/uploads/2010/08/September-2010-Water-Well-Journal-Q-A.pdf" target="_blank">Click Here</a>