Strengths:  We are very collaborative.  We don't prescribe business practices to our clients, but we work with them to develop solutions. We can get to know them and they can get to know us and consider us their lawyer for preventive as well as crisis managment. 
Weaknesses:  We don't offer in-house, every legal service under the sun. We grow faster than our ability to react by increasing capacity.  
Opportunities:  We can be very price competitive with larger firms while providing similar services.
Threats: Growth outpaces ability to respond.  Obscurity (big firms just get more attention).  New entrants...there are few firms with our profile in GWV.  