Our customers are U.S. and Canadian home builders operating the Constellation NEWSTAR enterprise software suite.  NEWSTAR is a large enterprise level software application that manages a builder's accounting, purchasing, sales, and warranty operations.  There is a tremendous amount of data in NEWSTAR and extracting and analyzing that data can be extremely difficult.  Our software application, InformXL, makes it easy for NEWSTAR customers to get to and work with their data.

The people who make the decisions to buy our software tend to be Sr. Accountants / CFO's, Purchasing Managers, Owners, and Sales Managers.  They buy mostly through word-of-mouth, which leads to a demo, which leads to a sale.