Strenghts hone down to a unique technology  and online web solution dsecribed above.  The weaknesses: (1). the small size and currently limited resources available to the company which is at an early stage of development; (2) a market dominated by a few large relatively aggresive players and otherwise highly fragmented asr companies; (3) the rapid technological pace being set not just by larger players but small start up co.s; (4) the lead time required to implant our technology offering in client products and the dependency on those clients to run tests and actively pursue installation of our software on a timely basis; (5) the revenue model is based on a share of revenues as our asr customers sell their products with our software embedded to customers and as a result RS upfronts its costs but enjoys subsequent high margin subscription styled revenues over time. 