TreadWright is a leading manufacturer of retreaded/recycled all-terrain and mud-terrain for the light truck and SUV market.  Because TreadWright uses recycled tires and as a result, less rubber, it can produce a product of equal quality (including use life, performance and safety) as a new tire for as little as half the cost.  Because TreadWright produces the only truly 'green' tire, it has huge market potential based both as a direct to consumer product and via wholesaler.