a:33:{s:9:"weblog_id";s:2:"10";s:8:"entry_id";s:3:"524";s:6:"sticky";s:1:"n";s:14:"allow_comments";s:1:"n";s:16:"allow_trackbacks";s:1:"n";s:10:"entry_date";s:19:"2009-04-17 08:16 AM";s:15:"expiration_date";s:0:"";s:23:"comment_expiration_date";s:0:"";s:8:"category";a:1:{i:0;s:2:"52";}s:9:"author_id";s:1:"2";s:10:"new_weblog";s:2:"10";s:6:"status";s:4:"open";s:14:"trackback_urls";s:0:"";s:18:"versioning_enabled";s:1:"y";s:5:"title";s:21:"Seal the Deal Seminar";s:9:"url_title";s:21:"seal_the_deal_seminar";s:6:"submit";s:6:"Update";s:11:"field_id_58";s:22:"Seal the Deal Seminar ";s:11:"field_ft_58";s:4:"none";s:11:"field_id_62";s:101:"Tom Woodcock\'s tips and techniques for construction sales and marketing through current conditions. ";s:11:"field_ft_62";s:4:"none";s:11:"field_id_59";s:46:"Woodcock, Seal the Deal, sales, marketing, ASA";s:11:"field_ft_59";s:4:"none";s:11:"field_id_63";s:106:"Quality Inn Amphitheatre 2434 Old Dorsett Road, Maryland Heights, MO 63043 (next to Syberg’s on Dorsett)";s:11:"field_ft_63";s:4:"none";s:11:"field_id_57";s:19:"2009-05-07 07:16 AM";s:15:"field_offset_57";s:1:"y";s:11:"field_id_56";s:0:"";s:15:"field_offset_56";s:1:"y";s:11:"field_id_55";s:19:" 8:00 a.m. – Noon";s:11:"field_ft_55";s:4:"none";s:11:"field_id_60";s:2257:"<p>Continental breakfast included.<br />Cost:&nbsp; $50 ASA Members; $65 Non-Members<br />Reservations due before May 1, 2009<br />NO SHOWS WILL BE BILLED!</p>
<p><img alt=\"Seal the Deal\" height=\"170\" src=\"/images/uploads/seal-the-deal.jpg\" width=\"281\" /></p>
<p>&nbsp;</p>
<p><br /><strong>1. Cutting Through Tough Economic Conditions</strong><br />We will be discussing techniques in both sales and marketing to combat the practices used in a tough economy.&nbsp; Companies have to contend with ridiculous pricing schemes, unrealistic demands and inexperience with customers.&nbsp; This topic will deal directly with taking hold of your sales dynamic and working it effectively, regardless of where the economy trends.<br /><br /><strong>2. Market Thrifty, Sell Strong</strong><br />Stop blowing money on marketing ideas that don&rsquo;t work!&nbsp; Determine the most effective way to promote to customers while saving money.&nbsp; No need for an expensive campaign, just an intelligent one that&rsquo;s enacted.&nbsp; Properly link the marketing with your sales focus and have them team up to be even more effective.&nbsp; The how to&rsquo;s of doing just that.<br /><br /><strong>3. Educating Your Customer</strong><br />Do you have a strategy, system or format to educate your customers on making the best bidding choice?&nbsp; Probably not.&nbsp; You most likely put more effort into getting your &ldquo;number&rdquo; than getting your customer.&nbsp; An educated customer is the best customer.&nbsp; It&rsquo;s your job to teach them how to make the best choices in your trade.<br /><strong><br />4. Common Errors in Construction Selling</strong><br />Contractor after contractor make the same mistakes day in and day out.&nbsp; Repeating ineffective selling behaviors will contribute to scratching and clawing for every job.&nbsp; Being untrained, nervous or shy should not be a barrier to success.&nbsp; A few good practices can alleviate the pressure.&nbsp; We will point out many regularly made errors and present counter methods to eliminate them.<br />&nbsp;<br />&nbsp;For registration, go to&nbsp;<a href=\"http://www.tomwoodcocksealthedeal.com \" title=\"Seal the Deal\"> www.tomwoodcocksealthedeal.com </a>or call 314-775-9217.</p>";s:10:"category_0";s:2:"52";}