The way 'hell' is used, hell seems to be superlative in all qualities (Hence the “everything in moderation” ideal?); dictionary says it may be used as “an intensive”.  With this in mind, one could say LGH experiences are hellishly extraordinary every time.  They may, for example, be good as hell, bad as hell, smart as hell, stupid as hell, helpful as hell, neglectful as hell, etc..  While their goal's wording is open to this interpretation, one notes trauma-derived non-gray-area perception may contribute survey-shown achievement.  Overwhelming experiences put many in great hospitals.

While we're on the subject of advertising (which we weren't until I titled the first part), how much advertising actually <span style="text-decoration: underline;">asserts</span> anything.  So much says nothing, once I tear it apart.  I don't yet <span style="text-decoration: underline;">have</span> a collection of real statements.  I cannot put enough time into analyzing advertizing.  I don't want to mortally depress myself with words that mean nothing, accept to the ones who profit by the ones who blithely listen, buy, &amp; die--or, 'are killed' thereby.