I like how you described the show. It is hard to tell in the beginning who is being objectified.  After having watched a few series I find it downright offensive to Bulgarians because it has a very limited scope of what is showing(gypsy ghettos, remote villages with toothless seniors and that's basically it). I don't think it is in any way produced or directed by Americans only Bulgarians can poke fun of themselves like that and humiliate themselves on purpose. And the saddest thing is that many Bulgarians who have never been abroad will be less confident and think they are coming, as Corey puts it, from a "third world country " which is such an ignorant statement that I won't even comment on it.

The equivalent of this show in the US would be me and a friend walking through the projects of East Saint Louis interviewing hookers and pimps in the first episode and then maybe staying in a meth house in a trailer park with some hosiers for the second episode being astonished by the chemical wizardry of making meth.

A lot of the strange " customs " on the show ( like eating raw fish) would have drawn a totally different reaction from the Americans if the show was "genuine" since they are common or shared by many European countries. All over the Mediterranean some fish is eaten raw. I actually ate some raw fish in the French Quarters in New Orleans so I wouldn't think that the Americans will come with the reaction " OMG WHAT SAVAGES !!!!! ". 

There are a lot of ugly and beautiful things in Bulgaria as there are in the US, Germany, South Korea and almost every country. I've seen both in America and I can assure my fellow Bulgarians that life in America is not as in the movies and 99 % of the flashy new cars and material possessions are on a lease and the American dream is just an illusions for millions of Americans.