Wendy, I would say that it is impossible to come up with a singular answer to that which describes all of society in any effective way. I know that's not a very satisfying answer, so I instead offer the following:

There are members of society who fit both of your descriptions, and there are also people who fit entirely other ones. I would personally say that the majority of people who support the modern first-person shooter, for instance, are actually doing so because they feel that the military is an entity that is worthy of respect - some people, in this way, play games of that kind because they support the message of honor and duty which is spread by military supporters. However, this only comes from my personal experience - I have no actual statistics regarding this particular subject.