
Really great movie, I basically went to see this cuz it was by Ang Lee. But pleasantly surprised by the acting, Ledger's wife in the film, Michelle Williams has a great supporting role. But the king pin here is Ledger, we haven't seen a great stone face like this since, Anthony Hopkins' turn in The Remains of the day. And the movie probably has more in common with this film, rather than your typical western.

As for the marketing campaign. I think they have be totally up front about this, in heartland America homosexuality is viewed as a crime against God and nature.