My 85 year-old great aunt aka Auntie I called my mother day.  She was in the middle of a recipe and had a question.

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My sister had gifted Auntie I with <a href="http://www.philosophy.com/bath-and-body/bath-category/bath-bathandshowergels" target="_blank"><strong>Philosophy </strong></a>bath &amp; shower gel for Christmas, and she was baking the scrumptious recipe plastered on the bottle.

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This was Auntie I's question to my mother:  Did the Philosophy bottle contents go into the recipe itself, or was it to be used as a "glaze" on the cookies?

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Hee hee hee!

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My mother explained to her that it was body lotion, and no, it wasn't the kinky edible kind.  Nor was it an ingredient in a recipe.

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Auntie I still didn't understand why a recipe graced the bottle.

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You gotta have a gimmick!  Right, Auntie I?  And Philosophy's brilliant packaging is one heck of clever gimmick.

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I heart Philosophy products.  I've used them for years, and they make fabulous gifts.  I don't know of one woman who doesn't like Philosophy.

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I also don't know one woman who has ever tried making the recipe on the bottle.  Until Auntie I.

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