Yep, but only by 60p. And whilst the RRP is £12.99, making £7.19 look a genuinely great deal, book RRP has been a dead letter for some time now - and publishers always price accordingly, taking into account the likely Amazon discount, Waterstones deal etc. They rarely expect to sell their books at full price, so a comparison with that figure isn't really meaningful.

Whenever I weigh up buying an eBook or a physical book, the 30p-75p difference in price always has the same effect: either putting off a purchase or driving me to the 'better deal' of the physical book. I think publishers are aware of the second phenomenon, but in denial over the former. I wish they weren't. Piracy is one of the problems it causes, but to a lesser extent than the undetectable, untraceable and unstoppable loss of sales to rival books and media.
