<img class="alignleft size-full wp-image-524" title="CallSource" src="http://www.autoacceleratorcrm.com/wp-content/uploads/2011/10/CallSource.png" alt="" width="360" height="100" />DALLAS, TEXAS - October 13, 2011- CFM announced new integration between the AutoAccelerator CRM ® application and CallSource’s Call Tracking solution, resulting in improved lead management and call tracking functionalities for automotive dealerships. This integration is ideal for dealerships who use CallSource Call Tracking and AutoAccelerator CRM and want to measure advertising and marketing efforts, increase sales efficiency, and create a single source for customer contact information from multiple sources. AutoAccelerator CRM also integrates with other vendors that provide similar services such as CallBright and Who’s Calling?  In addition, AutoAccelerator CRM has its own proprietary call tracking software, CallTracker, provided by InterActiveTel.

Integration between AutoAccelerator CRM and CallSource phone leads automatically filter and enter into the dealership's CRM System. In addition, call information, such as the caller's name and address, a tracking number, and the name of the agent, is available within AutoAccelerator CRM upon completion of the call. From this information, AutoAccelerator CRM is able to automatically schedule appropriate follow-up on the inbound phone lead, and the customer data is available via data mining for future campaigns or follow-up.

"AutoAccelerator CRM’s integration with CallSource provides dealers with a clean and simple interface between two key dealership products and achieves important efficiencies within their CRM system,” said Alicia Harris, President of CFM, "And in a dealership, these efficiencies equate."