Trust. It can take years to earn it and only seconds to lose. You have to be careful with it; if you don’t maintain, nurture, and build on it, it can be extremely costly to get it back. As I talk with all of you and gather numbers every month, I am often struck by the sheer magnitude of the sales numbers reported.  You have sold over 10,000 systems since I started with Aquatherm in 2010.  When you sit back and look at each sale you make, it really boils down to trust.  The homeowner trusted you enough to say yes.  Whether they want to pay less every month for heating their pool, want to swim for therapeutic reasons, or just want to make the kids happy, they trusted you to do the job and trusted that our products will perform as expected.  The more trusted you are, the more referrals you receive, the more jobs you sell.  Is it really that simple?  I believe it is.

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Just a reminder that Aquatherm Industries will be hosting our <b>2014</b> <b>Distribution Center and National Master Dealer Kick-off Meetings </b>in Orlando, January 22<sup>nd</sup> – 24<sup>th</sup><b> </b>at the Embassy Suites in Lake Buena Vista<b>.  </b>We will be sending out a detailed memo with additional details in the coming week so be on the lookout for that in your inboxes.

On to the numbers for September.<b> Stilwell Solar </b>claimed the top dealer spot with 252 collectors sold for the month.  Congratulations to Bill and the team at Stilwell!  In 2<sup>nd</sup> place is <b>Mark Naylor Solar Specialists</b> with 210 collectors for September.  Excellent job, Mark!  Coming in 3<sup>rd</sup> place for September is <b>Naylor Solar Specialists </b>with 117 collectors - way to go Terry!

<b>Mark Naylor</b> is the top salesman in the country with 27 sales for September.  Nice job Mark!  <b>Scott Bologna</b> is 2<sup>nd</sup> with 23 sales for the month.  Fabulous job Scott!  And, rounding out 3<sup>rd</sup> place is <b>Terry Naylor </b>with 15 sales.  Another great month Terry!

Aquatherm's upcoming events:
<ul>
	<li>International Pool and Spa Expo Nov. 12<sup>th</sup> – 14<sup>th </sup>in Las Vegas, Nevada</li>
	<li>Aquatherm’s  National Dealer Meeting Jan. 22<sup>nd</sup> – 24<sup>th</sup> in Orlando, Florida</li>
	<li>Atlantic City Pool and Spa Show Jan. 28<sup>th</sup> – 30<sup>th</sup> in Atlantic City, New Jersey<span style="font-size: 13px; line-height: 19px;"> </span></li>
</ul>
If you would like more information on these events or are in need of a badge for the trade shows please contact me directly and I will be happy to help you.

<b>I hope you all have a safe and fun Halloween!</b>

Best,

Molly